born and brought up in a farming family in the Kalluru village and post, Proddutur mandal, Kadapa District , Andhra Pradesh and eventually got interested in Natural farming while pusuing his studies up to MA in Telugu, MED (Master of Education), did several experiments in his field by trying botanical concoctions and bio fertilizers and took training from CSA NGO and MANAGE and established a Bio resource Centre (BRC) with name AJ bio fertilizers and using the smart projector widely for advertising his BRC and thereby increasing his sales.