Who we are

Access Agriculture is a group of passionate people devoted to promoting effective agricultural training videos for the benefit of farmers and rural businesses.

To develop local language versions, mass multiply and disseminate agricultural training videos, Access Agriculture collaborates with more than 200 communication professionals across the globe.

Executive Director
Jo Rodgers

has an MA in Mass Communications from the University of Leicester in the UK, and BSc in Agricultural Science. For over 35 years, Josephine has run businesses and worked with organisations and companies throughout the world, managing large projects and creating award-winning multi-language interactive training packages on agriculture, food and rural development. Josephine is a co-founder of Access Agriculture.

International Director
Paul Van Mele

is an agricultural scientist with a PhD from Wageningen University. For over 25 years, Paul has managed agricultural R&D projects dealing with sustainable agriculture across the global South. Paul has spearheaded farmer-to-farmer training video, coordinated research on video-mediated learning and taken it to scale. In 2010 he swapped his senior position as Program leader on Learning and Innovation Systems in the CGIAR to start his own enterprise. In 2012, Paul co-founded Access Agriculture to create impact at scale.

Team leader - ICT
Evana Rahman

received her MBA from the University of Dhaka and has a BSc in Electrical and Electronic Engineering. She has worked for eight years with national and international organisations in Bangladesh on business development and communications. Prior to joining Access Agriculture, she worked in the NGO BRAC on market research, brand management, media campaigns, knowledge management and client communications. Evana has strong experiences in programming languages and graphics software. She believes communication is an art, and is eager to invest her skills for the betterment of rural livelihoods.

Team leader - Video
Senior Project Manager
Jonas Wanvoeke

is rural development specialist. He studied agricultural sciences at the University of Abomey-Calavi, Benin and completed a PhD in Social sciences at Wageningen University, The Netherlands. He has worked in extension and agricultural R&D for 15 years with government agencies, NGOs and international organisations. He was involved in development projects supporting rural innovations and actively promoted the dissemination of farmer-to-farmer videos in Africa for the past decade.

Regional Representative for South Asia
Ahmad Salahuddin

graduated in 1984 as a sociologist from Rajshahi University, Bangladesh. He obtained his MA in development studies from the Institute of Social Studies in The Hague, The Netherlands and his PhD from the University of Adelaide, South Australia. He has 30 years of experience in agricultural R&D and extension projects. Salahuddin has a strong background in partnership development, facilitation, and capacity building. Since 2000 he has worked for IRRI in Bangladesh, the Philippines and India.

Regional Representative - MENA region
Laura Tabet

has a Masters in Marine Management from Dalhousie University in Canada. She is passionate about extension for small scale fisherfolk and farmers. Laura is co-founder of the NGO Nawaya in Egypt with programmes that focus on ecological agriculture and heritage food preservation. Laura has worked on farmer-to-farmer video production since 2013, and has now become Access Agriculture’s Egypt Focal Point. She is keen to promote the platform to Arabic, French and English-speaking viewers in North Africa and the Middle East.

Malawi & Southern Africa Co-ordinator
Blessings Flao

has a BA in Media for Development from the University of Malawi’s Chancellor College. He has coordinated communication interventions on agriculture, health and social protection, working with international NGOs as well as government agencies. Blessings has over 10 years’ experience in Communication for Development (C4D) and Information Communication Technologies for Development (ICT4D). He enjoys the challenges of capacity building in communication as well as cultivating partnerships with a wide variety of stakeholders.

Team leader - Local Engagement
Monitoring, Learning & Evaluation Officer
Nafissath Fousseni Barres

holds a Master of Philosophy degree in Agricultural Administration from the University of Ghana, Legon, and a Bachelor of Science degree in Agricultural Science with major in Rural & Agricultural Ventures Management from the Catholic University of West Africa: Benin University Unit, Cotonou. She is a proactive bilingual agricultural graduate who has worked throughout West Africa, for the past 5 years, with national and international organisations in areas of Teaching, Market Information System, and Monitoring & Evaluation.

Global Translation Co-ordinator
Kevin Mutonga

studied for a Bachelor of Commerce majoring in Management Science at Egerton University, Kenya and CISCO Networking Modules in Tracom College Kenya. He has worked with Addis Ababa University Faculty of Architecture. Kevin supports and coordinates translations into local language versions of technical training programmes for farmers as well as assisting on various training courses which Access Agriculture run. Kevin has a keen interest in visual and design process in the creative world.

Regional Translation Co-ordinator (West and Central Africa)
Olivier Gbetin

is a filmmaker trained at  the Higher Institude of Audiovisual Trades (ISMA), Benin. He worked for 3 years at Songhai Center in Benin as video editor. Olivier backstops and coordinates video translation in local languages in West and Central Africa and helps Access Agriculture video production partners in finalising the farmer to farmer training videos. He has a particular interest for the dissemination of good agricultural practices through videos .

Entrepreneur coach co-ordinator
Jane Nalunga

has an MSc in Agricultural Economics from Makerere University in Uganda and a great understanding of scientific, economic and socio-economic issues concerning food systems, and organic agriculture in particular. Jane has more than 20 years’ experience in management, assessment and training on agricultural production and marketing systems. She worked at the National Organic Agriculture Movement of Uganda (NOGAMU) as CEO, Head of Programmes and Senior Training Officer. Jane coordinates the Entrepreneurs for Rural Access (ERAs) programme, supervises the Access Agriculture regional ERA coaches and coordinates the development of training materials and coaching curricula.

Entrepreneur coach - Southern Africa
Vinjeru Nyirenda Mlenga

holds a BSc in Aquaculture and Fisheries Science from the University of Malawi and has received a Post-graduate Certificate for Food Value Chains from Weihenstephan-University of Applied Sciences in Germany. She has worked within the private and public sector for more than 5 years in areas related to capacity building of entrepreneurs, farmers, SMEs. Vinjeru has worked in projects funded by GIZ, USAID, DFID and other government projects. She strives to assist entrepreneurs to realise their potential and help them achieve their mission, goals and objectives through hard work and determination.

Entrepreneur coach – West Africa
Abdul-Baaki BANKOLE

is a graduate from the Faculty of Agronomy, University of Parakou, Benin with a specialisation in Agricultural Engineering and Agricultural Economics. He has worked for more than 8 years within national and international research institutes on agricultural policies and value chain analysis throughout Africa. Abdul-Baaki has also worked for a number of local and international NGOs to build young entrepreneurs’ capacities in business planning and credit management.

Entrepreneur coach - East Africa
Ezra Masolaki

Has a Bachelor’s degree in Agriculture and Rural Innovation from Makerere University, Kampala, Uganda. He then undertook a course from the National Institute of Rural Development in Hyderabad, India in management of rural employment. He worked for five years in agriculture extension with World Agroforestry and Trees for the Future. In 2018 he founded a social enterprise “Tree Resource Enterprises” which was recognised by the World Resources Institute.

Entrepreneur coach - Egypt
Fady Segfrou

Fady is a rural community development specialist. He holds a Master's degree in local rural community and spatial territory approach in development from the Faculty of Agriculture Cairo University in Egypt and Padua University in Italy. He also has a Bachelor’s degree in International Agriculture from Cairo University. Over the last 10 years, he has worked in different projects and agencies including the UN, WFP, GIZ and USAID. He has also joined governmental agencies in the area of sustainable development, rural development and agribusiness management. In 2016, Fady was one of the Young African Leaders for Agriculture and Rural Development.  

Entrepreneur coach - India
Mounica Lingireddy

graduated in Agriculture from Acharya N. G. Ranga Agricultural University (ANGRAU), Andhra Pradesh, India. Before joining Access Agriculture, she worked for four years to motivate farmers to adopt natural farming through various approaches including Farmer Field Schools (FFS), cultivating crops in a natural way & conducted training on natural farming principles. She has a passion for ecological agriculture and wants to help farmers improve their livelihoods.

Entrepreneur coach - India
Pakki Nandini

has a graduate and post-graduate degree in Agriculture, Rural and Tribal Development, from Ramakrishna Mission Vivekananda Educational and Research Institute, Jharkhand, India. She has worked with different NGOs including on projects on Regenerative Agriculture. She has a strong interest in ecological agriculture and wants to make a real contribution to a greener healthier planet.

ICT Officer
Rama Venkatraman

has a BA in Economics from Kamarajar University, Madurai, India and post-graduate diplomas in Systems Management and Business Management from Bharatiya Vidya Bhavan), Hyderabad, India. With a unique blend of creative and technical expertise, Raman has a versatile skill set combining web design, video and audio production, photography, print design and digital marketing. He was Webmaster (2002-2013) and Multimedia Designer (2014-2019) at AfricaRice. He is proficient in current digital and social media tools and trends and in software packages, including content management systems.

Local Engagement Liaison Officer
Alice Njeri Ng’ethe

has a background in ICT and Agriculture having graduated in Computer Science from Egerton University. She has worked with the Kenya National Farmers Federation in project and programme implementation, knowledge management, documentation, content development and management of social media platforms. She believes in networking to enable sharing of experiences to further the development of sustainable agriculture and improve livelihoods.

Video Specialist
Marcella Vrolijks

has an MA from the Arts Academy in Hasselt, Belgium with a focus on graphic design, after which she further specialised in video production. Marcella has produced numerous high impact, award-winning farmer-to-farmer videos for international organisations. For more than 10 years she has been involved in training local professionals to produce quality videos for farmers. Marcella has lived and worked most of her career in the U.K., West Africa, South and South-East Asia.

Mass Media Officer
Savitri Mohapatra

has an MA in French from Jawaharlal Nehru University, India, and a post-graduate diploma in Journalism and Mass Communications from Bharatiya Vidya Bhavan. Savitri has over 25 years’ experience in strategic communications, stakeholder outreach, science writing, storytelling and content development related to agricultural research-for-development across Africa and India. She contributed to public awareness at ICRISAT from 1996 to 2002 and led strategic communications at AfricaRice from 2002 to 2019. Savitri is keenly interested in sustainable agriculture, food and nutrition security, gender inclusiveness and farmer empowerment.

Communications Specialist
Phil Malone

is a geographer and an ex-BBC radio broadcaster. For well over 35 years, Phil has advised senior government officials on communication throughout the former Soviet Union, the Middle East, Africa and Asia. He has worked with professionals in many industries to help them communicate more effectively. Much of Phil’s expertise includes assisting with the drawing up and implementation of communication strategies for the agriculture, health, food and rural development sectors and it is in this area that he provides inputs for Access Agriculture. Phil is also a co-founder of the organisation.

Office Manager (Nairobi)
Judy Muturi

is in charge of the financial oversight of Access Agriculture. Having qualified with a Bachelor of Commerce (Accounting Option) from University of Nairobi, Judy has worked with many aspects of one of Kenya’s leading banks. Now she is enjoying the challenge of being part of a small team, but is determined that the efforts of Access Agriculture should help farmers. Judy is also keeping the office function of the Head Office in Nairobi under control.

Office Assistant (Nairobi)
Richard Ndibaru

assists Judy on all matters to do with finance and administration. He has a Bachelor of Economics and Mathematics from the University of Nairobi and has studied for the Certified Public Accountants (CPA) professional course. Before coming to Access Agriculture, he worked in several private organisations in both accounts and administration departments.

Office Manager (Cotonou)
Enagnon Djodji

qualified with a bachelor degree in management from University of Abomey Calavi (Benin). She has worked for many years in the private and public sectors. Interested in agriculture, she has participated in many conferences on organic and ecological agriculture, human nutrition and family agriculture. Enagnon is responsible for the accounting and administrative management at the regional office for West and Central Africa, based in Cotonou, Benin.