By December 2018, over 200,000 people from across the globe have visited the Access Agriculture website to watch and download farmer training videos. To find out what visitors to the website do with the videos a global on-line survey was conducted in 2015. The 953 respondents came from 102 countries, mainly from Africa (63%), Asia-Pacific (23%), and the Americas (6%)
Most users watch the videos on the site, followed by about a third who download them.
Respondents use the videos to train themselves (45%), farmers (38%), colleagues (21%), students (15%) and for “other” uses (9%).
Those most likely to use the videos in farmer training are: national or local NGOs (53%), followed by farmer organisations (47%), radio & TV broadcasters (45%), and government extension (43%).
Nearly all (79%) of the respondents find the videos and the website useful, and they tend to use the videos for training two to five times a year.
Nearly a quarter of the respondents share the videos with other organisations; they listed 435 organisations by name, although many other organisations also received videos.
Over 800,000 farmers watched Access Agriculture videos during screenings in meetings with the respondents, their institutions or their partners.
|Over 70,000 DVDs with training videos were distributed by organisations and private entrepreneurs, mainly in Africa, having reached at least another 700,000 farmers.|
At least 42 million watched some of the programmes on TV, or listened to radio broadcasts, using the audio tracks of some of the videos. To download the summary report of the Global on-line survey, click here.
To find out what videos are suitable for use in different countries, please use the list below and select the language to bring up the list of videos in that language. To enquire about creating new videos in local languages, please contact Kevin Mutonga, our Global Translation Coordinator: firstname.lastname@example.org